Internet is home to uncountable websites. New websites are being published, and old sites are taken down every minute. With more than 1 billion websites and over 4 billion users, the competition for traffic is real. Websites aim for more and more users to maximize their social or economic purpose. The highest segment of the traffic of successful websites comes from search engine optimization use. But for this, the site must have a high ranking on the search results of these search engines and you need an SEO expert for that.

As a user, how many times do you click on the second page of Google? On rare occasions, right? This stands true for users globally. Websites on the first page of Google enjoy 95% of traffic. 5% goes to the second page and negligible traffic to subsequent pages. Ranking on the first page of Google and other search engines is essential. Does this mean you have to compete with 1 billion websites for a spot among ten results? Luckily, the answer is No.  You only need to rank on the first page of your niche searches.

Moreover, not every website owner knows the right SEO techniques to reach the first-page spot. By adopting a disciplined attitude towards your SEO activities, you can become an SEO expert yourself. The algorithms of Google and other search engines are constantly changing to ensure only quality content on the first page. An SEO expert needs to have updated techniques every year to make the first move in the competition.

Let us look at organic steps recommended by leading SEO specialist to boost your website rankings in 2019.

1. Constantly publish quality content

This is a no-brainer step for ranking higher. Yet many website owners forget about this simple measure. Due to different complex and technical processes of SEO, the focus from content is reduced. Any SEO expert will advise you first to master the art of making useful content consistently. Excellent and relevant content will automatically make your website famous on the Internet. Your website should solve the questions in the audience’s mind. With new blog post publishing every day, your content should be unique and valuable. It should be something that no competitor is offering. Always include SEO keywords on your content. Keywords help the crawlers to identify the webpage’s relevance. However, do not spam the keywords in your content for rank as Google algorithms are capable of identifying such activities.

2. Title and Meta descriptions of your page

The Title tag should be directly related to the topic of your content. It is the first introduction of your website to customers that will appear on the search results. Crawlers of search engines also place great emphasis on the title of the content. You should include trending SEO keywords related to your content in the title tag. Same goes for the Meta descriptions too. An SEO specialist will suggest you draft Meta descriptions with focus and flow. Keep it short yet attractive. Meta descriptions should be able to impress viewers in less than 160 characters.

3. Develop a collection of quality backlinks

The search engine algorithm will judge your website based on recommendations and mentions of your website’s link on the Internet. Crawlers keep a record of all the backlinks of your website. These links are also quality-judged by search engines to prevent any spam linking. The science is straightforward: pages with quality backlinks mean greater relevance and higher competency. Build backlinks by contacting major blogs or publishers of your product niche. Get them to write about your fabulous services or provide them guest posts for free. Not only will this improve your ranking but also give you the skills of a seasoned SEO specialist. In 2020, Google search results will link users to you if reliable and trusted websites are linking you.

4. Reduce downtime and improve the speed of your website

53% of users leave a website if it takes more than 3 seconds to open completely. The superfast word of the Internet does not allow slow sites on top search results. A fast website also brings consumer satisfaction. Remove any useless codes and elements of your website and get it optimized by a programmer for higher speeds.

A right SEO expert will also suggest you focus on server capabilities. A website should be up and running all the time. Long downtimes will reduce your website’s relevance in search engine algorithms. Use cloud servers or reliable physical servers for operating a healthy website.

5. Make the website available on all platforms

Sign of a good website is full accessibility. A large part of the population is using the Internet through mobile phones. As a matter of fact, 60% of Google searches come from mobile devices. So search engines give priority to websites having functional mobile interfaces. When a website does not provide smooth mobile experience, it’s rankings in search results are severely reduced. Every SEO expert gives great emphasis to this issue and will have your website optimized for mobile as soon as possible.

You can even go one step further and get a mobile app for your services. Also, ensure that your website is accessible on as many platforms as possible. Multi-platform support opens new user base possibilities and increases the website’s relevance in the algorithm.

6. Add original infographics generously

Infographics are attractive and fun to read for visitors. Infographics can help you indirectly increase website rankings quickly. The infographics attract not only the audience but also other website operators. Your Awesome infographics can feature in posts of many different websites with credits. These credits are a backlink for your website!  Creating infographics is a creative process. You have to incorporate great content and fun design into one image. Every SEO specialist has reported the creation of over 1000 backlinks from a single infographic. Impressive numbers for a simple panel of image. Accumulated backlinks through infographics will give a substantial boost to website rankings.

Increasing your website’s ranking will take tenacity and patience. Once you reach the first page, the hard work of preserving that spot continues. Holding on to top ranks require occasional use of paid or inorganic SEO too. They can give emergency boosts to the website’s rank. However, Organic techniques, like the ones listed in the article, remains the most recommended option by every SEO specialist. The reasons are long-lasting benefits, ethical moves, and money saving.